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Give Them Something to React To
Another in my ongoing series of practical observations from independent consulting. Early in my career, I would spend days refining a draft deck before bringing it to a senior leader. I'd tighten the logic, sharpen the language, and walk in feeling prepared. Then the leader would say something like: "This needs to speak more to what the board cares about, not what we’re working on." Back to square one. Another meeting scheduled. Another cycle of rebuilding something from scra
Oct 12 min read
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